The Sales Execution
Platform for Distributors

Turn your growth plans into day-to-day guidance that reps can actually follow. CueCode translates sales strategies into tailored product recommendations for every customer interaction.

Six cue cards showing different distribution sales strategies: Reorder, Cross-Sell, Quote Follow-up, Contract Variance, Upsell, Product Push, each with icons and descriptions.
A curved arrow showing direction.

Plenty of Priorities, Not Enough Guidance

Your sales team manages a steady stream of evolving priorities — grow a new supplier, push the promotional items, sell distressed inventory — all while protecting existing business from the latest competitive threat. Yet even with all that direction, they still lack a simple answer to the question they face in every customer interaction:

“What should I pitch to this customer today?”

The answer might be buried four clicks down in a dashboard or on row 83 of the spreadsheet emailed to them last Friday, but what your team really needs are simple, timely cues guiding them to the right products for each customer.

CueCode plugs into your existing tools to bring actionable guidance where your team is already working

  • Specific product picks, not general insights

  • Time-based recommendations, not static lists

  • Straightforward context, not a complicated report

GET https://app.cuecode.io/ops/rest/v1/ActiveCues

[{"ProductId": "PS-8117",
"ProductDescription": "Heavy-Duty Hand Cleaner, 1 gal",
"Type": "Reorder",
"Context": "Typically purchased every 6 weeks. Last purchased 8 weeks ago Nov 10, 2025.",
"Priority": 1}]

An example Reorder cue card for showing a product image, description, SKU and context for the cue.

Bring selling cues to the most familiar screens:

  • CRM

  • eCommerce

  • Order Entry

Arrow pointing right.
Arrow pointing left.

  • Text Message

  • WhatsApp

  • POS Systems

Work With What You’ve Got

✔ Multiple part numbers for the same thing?

✔ Half-baked customer segmentation?

✔ Inconsistent product descriptions?

You’re not alone — this is the reality for most distributors. High-quality data is a worthy pursuit, but you can’t afford to wait for flawless inputs to drive better sales outcomes. CueCode is built to work with imperfect data, delivering actionable guidance from day one.

Know
Thy
Customer

A hand-drawn heart.

Even your newest reps can make customers feel truly understood:

  • Products similar customers are buying

  • Items overdue for reorder

  • Quotes that didn’t convert

  • Agreement volumes that are slipping

  • Promos they actually want

  • An upsell that fits their timing

Sales Execution You Can See

Cue dashboard showing consumption and sales results over time in bar and line charts, with a table summarizing the performance by sales rep.

  • With CueCode, your sales strategies become bite-sized guidance your team can act on. Built-in reporting makes it clear what’s working, and where to course-correct.

  • CueCode automatically links orders to the cues used by the team, making it easy to quantify the wins and see how much each strategy contributes.

  • CueCode uses the confirmed wins to learn what really works, then elevates the highest-probability cues to the top of your team’s workflow.